Become Digital

Stories on Mobile Marketing

Mobile Phone — Restaurant’s Friend or Foe?

Mobile wallets — launched just about a decade ago — have become popular as they are very convenient to use. Mobile wallets such as Apple Wallet and Google Pay count also to the most preferred ways people want to stay updated on deals, promotions, and discounts. People expect their mobile wallets to spoil them with offers and targeted notifications.

Types Of Loyalty Programs: Which Is Right For Your Business?

The objective of any loyalty program is to generate repeat visits. It is believed the first modern loyalty program commenced in 1793, when a Sudbury, New Hampshire merchant began rewarding customers with copper tokens. People could accumulate the tokens and use them for future purchases. The idea has been replicated by other retailers over the centuries — from branded metal tokens, over cutting-out trademarks from product packaging, various paper checks, tickets, certificates, and coupons, to plastic cards, stamps, miles, and points.

Mobile Wallet Use Growing

Digital transactions continue to rise. Over the last few years, the number of people using mobile wallets to make payments surged in Europe. And over the last two years, the value of mobile transactions doubled. Mobile payments are expected to make one-third of all point-of-sale transactions within the next two years.

Mobile Wallets Create The Perfect Opportunity For Small Business

2020 has changed so much about the way we live and work including our shopping and payment preferences and habits. The e-commerce surge that has accompanied the pandemic has created a growing preference for mobile payments. The shift to mobile payments offering people a secure, fast and simple checkout process is only going to accelerate. Small businesses can reach customers on mobile phones that are glued to their hands all day long. Mobile wallets such as Apple Wallet and Google Pay are the center point for a richer customer experience.

MDA RIDE Has Helped To Finance 441 Projects

The United States of America is the most generous country in the world over a long period of time according to the Charities Aid Foundation (CAF) World Giving Index. Unlike Czechia that is among the least charitable countries. Americans love helping out people in need. Donating money to charity seems much less common for Czechs. I believe it is not a lack of generosity.

Why Should Marketing Agencies Offer Mobile Wallet?

Mobile wallets are more than just a credit card alternative. It is no secret that people are moving towards mobile payments while using Apple Pay and Google Pay services. In a becoming-digital world, mobile phones are a convenience of everyday life, influencing people’s behaviors. You can help businesses to adapt to this mobile-centric market and the movement towards mobile wallets.

7 Ways To Reconnect With Customers

Businesses issue or give customer cards to their customers to show appreciation and reward them. After a plastic or paper customer card is given to your customer, you have to wait until the customer’s experience and interaction with your business resumes. In other words, you can’t talk to a piece of plastic or paper.

Best Places To Visit In …

People have always traveled, and tourism is now one of the biggest industries globally. People go to towns, beaches, or mountains for leisure and vacations. To relax and relieve stress. Europe is a destination for tourism and attracts tourists from all over the world. Europe accounts for half of the world’s international arrivals, and five out of the world’s top ten destinations are in Europe. No, today’s article isn’t about the two “just tourists” admiring the beauties of towns upon Avon and the White Carpathians nature park landscape. I’d rather look into what helps you to quench travelers’ curiosity in the digital age.

What You Need To Know About Google Pay

What is Google Pay, and how does it work? It is, in essence, Google’s own alternative to Apple Pay. So whether you are browsing for a new t-shirt online or buying your morning coffee, this mobile wallet and payment service can do the job for you. It allows people to connect their credit and debit cards, as well as bank accounts, to pay at checkout both in-store and online, and send money to others.

Food Truck Spotlight

Operating a food truck takes more than a great recipe. Yes, your food truck’s menu is your essential marketing component. You should play with words and find terms to draw in people and keep fans coming back. A brick-and-mortar cafe or restaurant can heavily rely on returning customers. You aim to bring your small business to your customers, not the other way around. And this means that you need to communicate even more clearly and more frequently with your customers.

Are You In Your Customers’ Wallet?

We can probably agree that 2020 has been far from an enjoyable year. Let’s hope that 2021 will become a more pleasant, virus-free year. Today, I want to shed some light on why coffee shops and sweet shops, local restaurants, retail stores, food trucks, and sandwich stores should consider digital coupons for mobile wallets.

5 Ways Small Businesses Can Use Mobile Wallet

Start-ups and small businesses can build and run a smart and simple loyalty program using the features of mobile wallets. In a very cost-efficient manner. People use mobile wallets more and more. And it is not difficult to understand why. I put together the top five ways coffee shops and sweet shops, local restaurants, retail stores, food trucks or sandwich stores, hair salons and barber shops, car or motorcycle garages, florists, massage parlors or nail studios, fitness studios, gyms, etc. can make the mobile wallet a win for them and their customers.

Push Notifications Are Awesome

Well, basically a communication channel built into every device. Push notifications are automated messages allowing you to notify your users about anything they expect from you. Instantly. Desktop and laptop users receive push notifications from both applications and websites. Once they have given permission of course. But people spend more time on their mobile phones than on any other device nowadays. It’s nearly a few hours a day. We have all the information at our fingertips through our mobile phones. So in this article, I want to talk about mobile push notifications.

The New Year Is Here. Go Mobile.

People spend more time on their mobile phones than on any other device nowadays. Nearly a few hours a day. Mobile phones are always with us and allow us to stay connected, shop, or stay informed. Mobile phones have been becoming the main screen in our lives. That creates an opportunity for smarter marketing. So what’s in it for a start-up or small business?

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